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planning, creative direction, and floral design for weddings, brands, and events
in the united states and abroad

- the lane 

“a kind of love that makes you breathe differently. 
Some fate, some fiction, some real, some imagined, some eternal and everlasting, others a fleetingly brief, tumultuous, life-changing chapter…but each burned with a brightness you could see, feel and almost touch…a kind of truly, madly, deeply, instinctual love” 


If you're an adventurer, daydreamer, out of the box thinker, a believer of magic, and madly in love, then you’re in the right place. I help you plan, style, and find inspiration for your elopement, wedding, or any reason, or place, you can find to celebrate. I am a wedding artist, travel agent, note keeper, and serious organizer. Everything is researched, planned in detail, and seamlessly delivered so you never lose focus of what's important and you can experience your celebration in magnificent detail. Our planning and coordination packages offer more than timelines, budgets, and to do lists; when you work with For Love of Love, you are given the confidence that your event will be run smoothly with a team of problem-solving event planners and talented vendors, and trust that you will be provided the highest level of service and an outstanding display of your event team’s art form. 



about LAUREN

A desire to celebrate the magic of deep soul love was the inspiration behind For Love of Love. I began my wedding planning career in New York City in 2012 and have since planned events all along the East Coast from Richmond, Virginia to New England, and abroad. I specialize in creating weddings, though I am for hire to work on branding design and styling for local shops, interiors, workshops, and photoshoots.

I draw inspiration from my travels abroad, poetry, European architecture, femininity, foreign films, and world music. I am most connected with couples interested in creating unique and meaningful celebrations that seem natural and effortless. I believe intimacy is key, no matter how big your party is and love is everything. This is your land, your laws, I just help translate your love into a celebration.





"You made our wedding weekend absolutely magical in a way that we never imagined. Many of our guests have told us, and we couldn't agree more, that the weekend in Tulum was an absolute dream. There's no way it would have happened without you. Your work managing all of the vendors from afar and while in Mexico allowed us to truly enjoy ourselves and the time with our loved ones. Thank you for creating something so spectacular and unforgettable"


"When I started the wedding planning process, I didn't know what I was going to do for florals. I described to Lauren the “look” I was going for, The flowers and arrangements she created were more than I ever could have wanted. I've gotten so many compliments from people who have looked at my pictures about how beautiful the flowers were. They were perfect for the season, perfect for our colors, and exactly what I wanted."


"We could not have pulled any of it off without you and your creativity and attention to detail (particularly where we could have cared less about detail). But everything was perfect. The space was used perfectly, the energy was wonderful and our friends were full of excellent things to say about everything. We are so full of gratitude"


"We could not have asked for a better person to guide us through the whole experience! Thank you for your kindness, encouragement, patience, and professionalism"







Full planning and design provides couples with a cohesive vision and event design, vendor recommendations, event document management, financial planning, and coordination of all planning & travel logistics. From location scouting to dress shopping, I'm with you for every meeting and will help shape your wedding day and the logistics around it. 

Along with logistical planning, I offer comprehensive visual direction for your wedding. We’ll narrow in on specific themes and repeating elements within your inspiration and begin to build a complete design which includes planning with the florist, rental company, stationery designer, lighting team, and discuss personal decor and desired elements. 

We build your wedding story through design, a personalized planned flow of events throughout your weekend, and a curated selection of vendors who will make make your love come to life. 


Day of coordination is for the couple who has it all planned, but wants to relax the weeks prior to the wedding day to focus on final touches and friends and family. I come in one month before your wedding and assist with any remaining planning, create production schedules for your wedding weekend, lead a final walk-through at your venue and begin communication with all of your vendors. 

I’ll be there on wedding day directing your event from setup to breakdown which includes accepting all deliveries, managing day-of vendors, directing the bridal party and family for the ceremony processional and photos, cueing musicians and caterers for important reception events like toasts and dances, distributing gratuities, and breaking down everything at the end of the night, sending you home with all of your personal items and gifts. Though I may not take over planning until one month before, I am available as a consultant while you are planning your event. 


As an Art Director, Lauren Hill is available for freelance creative and styling campaigns, workshop design, small business branding, and storytelling photoshoots. After understanding the goal and vision of the project, I visually direct your event or branding campaign through select colors, mixed textures, thoughtful styling, and appropriate collaborations. I’ll work with your other vendors on presentation and source necessary design elements that work with your design. 


You bring the love, I'll do the legwork on things like marriage law requirements, handle any communication barriers, and help navigate you through getting married in a faraway magical land. I make this super easy for you so all you have to think about is what to pack. 

Destination events and elopements include all services in the Full Planning package with more room to take care of the headaches that can come when planning a wedding from afar. It is the best package for two lovebirds who want to have a personalized wedding in a place they don't call home, sans the stress of planning it.


We design and style flowers for all occasions, but specialize in weddings and intimate celebrations. Most of our design inspiration comes from our natural environment, knowing that the true artist, is mother nature. We research your event location in detail to make sure we establish a design that reflects not only your aesthetic, but the structure and details of the space. From dark and moody to light and whimsical, we cater to our client's design and help shape the decor element that transforms every event into something quite magical. We let flowers speak their own language through loose, garden-inspired, organic bundles, unexpected combinations, and rich, layered textures to add depth, contrast, and personality. No matter how big or small your budget, we can work within your limits to create beautiful, unique moments that are both timeless and personal.















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